37th IATO Annual Convention returns to Lucknow after 26 years


The 37th Indian Association of Tour Operators (IATO) Annual Convention will be held in Lucknow, Uttar Pradesh in India in December 2022. Dates and venue of the convention are being finalized in consultation with Uttar Pradesh Tourism and will be announced soon, said Mr. Rajiv Mehra, President of IATO.

While announcing the decision of the Executive Committee, Mr. Mehra said: “We are coming back to Lucknow after a gap of 26 years, and it will be an excellent opportunity for our members to see the improved and developed infrastructure in Uttar Pradesh. “

The last IATO Convention in Lucknow was held in 1996, and so many new hotels have come up in Lucknow and other cities which will give an insight of the facilities and development of infrastructure to the tour operators promoting the state amongst foreign and domestic travelers. Also, the added attraction would be the Ram Temple at Ayodhya which in due course of time our members would be aggressively promoting globally.

Mehra mentioned, “The success of the previous convention has raised the expectations of the members and sponsors. More than 900 delegates are expected for the 3-day event and the IATO convention is eagerly awaited by all.” “The success of the previous convention has raised the expectations of the members and sponsors. He also mentioned that the industry was going through a very bad time and with inbound tourism being reinstated. “Our main focus will be to have deliberations as to how we can achieve the target of pre-COVID years.

“After the convention, various Post Convention Tours would be organized, which would be of great interest for our members. Concurrently with our convention, there will be a Travel Mart, which will be an opportunity for the exhibitors to showcase the exciting and diverse range of destinations, conferences, and Incentive venues, especially by the state governments.”

Besides being instrumental in the growth of the tourism industry in India, IATO has been involved in so many other activities. These include a Blood Donation Camp, Orissa Cyclone Relief, the Army Central Welfare Fund, Gujarat Earthquake Relief, Tsunami Relief, Offsetting Carbon Footprints, and much more.

The association has been holding its annual convention since 1983 in various cities in India to showcase new and emerging destinations in India.

Devendra Grover
Devender was born in the year when the Beatles Group was formed. He holds two master’s degrees in English Literature and Public Administration. He also has an Honors degree in English Literature and a post-graduate diploma in Corporate Communications and Public Relations. He ventured into business, forming his own Media House, Profiles Media Network Private Limited, a twenty-year-old company. Excelling as an editor, Marketing, PR, Anchor, and Advertising specialist, he is now expertly navigating the world of social media. A widely traveled professional internationally, Devender has a deep understanding of Travel and Tourism, Fashion and Lifestyle, Aviation, and Hospitality Industry. Connect with Devender Grover @ [email protected]