Novotel Miami Brickell appoints Michael Boulanger as Director of Sales & Marketing


Novotel Miami Brickell welcomes Michael Boulanger as Director of Sales and Marketing, banking on his decade-long hospitality expertise to boost guest experiences.

MIAMI, FLORIDA – Novotel Miami Brickell announced the appointment of hospitality veteran Michael Boulanger as Director of Sales & Marketing. With a decade of distinguished experience in the hospitality industry, Boulanger will leverage his deep insights and innovative approach to enhance Novotel Miami Brickell’s profile, expand market reach, and strengthen guest experiences.

Michael’s notable experience and impressive sales acumen make him a great addition to the Novotel team,” said Claudia Di Gino, General Manager of Novotel Miami Brickell. “We are confident that his strategic vision and proven track record will elevate our sales and marketing efforts, as well as assert our position as a premier destination for business and leisure travelers in Miami’s thriving hospitality landscape.”

Boulanger’s career trajectory, spanning multiple markets, has cultivated his proficiency in sales across diverse audiences. His track record encompasses locations such as Atlanta, Arizona, Colorado, Florida, and Texas within the U.S., in addition to the Caribbean and Central America. Throughout, Michael has consistently showcased an aptitude for excelling within dynamic and competitive environments.

Boulanger is no stranger to hospitality in Miami. Prior to joining the Novotel Miami Brickell team, he served as the Director of Group Sales at Hotel AKA Brickell, where he played an instrumental role in driving growth and cultivating strong relationships within the group sector. Michael has held significant positions at respected establishments including, Auberge Resorts, Marriott International, Salamander Hotels & Resorts and Starwood Hotels & Resorts.

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Throughout his career, Boulanger has garnered many accolades for his outstanding achievements. Notably, in 2016, he received the prestigious Starwood and Marriott President’s Club award, showcasing his unwavering dedication and exceptional industry contributions.

Boulanger’s new focus, Novotel Miami Brickell, is inspired by Miami’s vibrant culture featuring a colorful and contemporary design that captures the essence of the city’s allure. Boasting 275 exquisitely designed rooms and suites, Novotel Miami Brickell is comfortable for business and leisure travelers. The hotel’s signature Vista Rooftop Bar offers an inviting night scene amidst lounge-style seating and panoramic views of Biscayne Bay and Brickell’s iconic skyscrapers. This glittering landscape creates an ideal setting for relaxation and reflection, becoming a vibrant hub during weekly events such as the lively Sunset Sessions featuring top local DJs.