Visit Maldives has announced the appointment of industry veteran Nasrulla Adam (Nasru) as its new Chief Commercial Officer (CCO).
Bringing more than two decades of experience in luxury hospitality, Nasru has been a driving force behind some of the Maldives’ most prestigious resorts. He began his career at Sun Island Resort & Spa and went on to hold senior positions at Anantara Kihavah, Huvafen Fushi, Niyama, and Per Aquum Hotels. His career highlights include serving as Director of Sales at Amilla Fushi, becoming the first Maldivian Director of Sales at Baros Maldives, and contributing to the successful openings of both Waldorf Astoria Maldives Ithaafushi and Patina Maldives.
Most recently, Nasru was Director of Business Development – Indian Ocean at JA Resorts & Hotels, where he managed operations for JA Manafaru in the Maldives and JA Enchanted Island in Seychelles.
In his new role at Visit Maldives, Nasru will oversee the organisation’s commercial strategy, global partnerships, and market expansion initiatives. His appointment underscores both his proven track record in luxury hospitality and the increasing leadership role of Maldivian professionals in shaping the country’s tourism landscape.
