Seabourn has unveiled its Ruby Collection 2028, a landmark programme of 54 ultra-luxury voyages created to commemorate the brand’s 40th anniversary. Combining decades of exploration heritage with new destinations and immersive experiences, the collection reflects Seabourn’s vision of luxury cruising for travellers seeking exclusivity, authenticity and meaningful connections with the world.
Spanning seven continents, the 2028 programme features a diverse portfolio of ocean and expedition voyages aboard Seabourn’s intimate, yacht-like ships. From the remote landscapes of Antarctica and the Arctic to the cultural treasures of the Mediterranean and Caribbean, the collection has been designed around smaller ports, deeper destination experiences and personalised service.
Unlike conventional cruise offerings focused on volume and major ports, Seabourn’s approach centres on access and discovery, allowing guests to explore destinations that larger vessels are unable to reach.
A Worldwide Celebration of Luxury Travel
The Ruby Collection presents a wide range of itineraries, from seven-day Caribbean escapes to extended global journeys.
Among the highlights is the 120-day “Cape to Cape” World Cruise, covering more than 26,000 nautical miles and connecting some of the world’s most remarkable destinations. Another major offering is the ambitious 96-day “Pole to Pole” expedition, taking travellers from the Arctic to Antarctica through some of the planet’s most remote environments.
For guests seeking shorter yet equally refined experiences, Seabourn’s Yachtsman Collection returns with intimate voyages through hidden harbours and lesser-known coastal destinations in the Mediterranean and Caribbean. These journeys emphasise slow travel, overnight stays and carefully curated shore experiences.
Discovering New Destinations and Rare Experiences
The Ruby Collection introduces travellers to new ports and unique cultural encounters, including destinations such as Taichung and Tainan in Taiwan, Chiswell Islands in Alaska and Cape Clear Island in Ireland.
Beyond traditional sightseeing, the programme focuses on immersive experiences that allow guests to connect more deeply with local communities, landscapes and traditions.
Featured experiences include:
- Witnessing Taiwan’s renowned Pingxi Sky Lantern Festival
- Exploring Denali National Park through an eight-day pre-cruise adventure
- Returning to the historic Red Bay region of Canada
- Exploring polar environments alongside expert expedition teams
The 40th anniversary celebrations will also extend onboard, with special Ruby Jubilee events, themed entertainment and enhanced enrichment programmes throughout the 2028 sailing season.
Where Expedition Adventure Meets Ultra-Luxury
A defining feature of Seabourn’s Ruby Collection is its ability to combine exploration with the comforts of luxury travel.
On expedition voyages, guests can kayak alongside glaciers, observe rare wildlife and visit remote shorelines accompanied by experienced expedition teams. After days of adventure, travellers return to all-suite accommodations, fine dining and Seabourn’s signature personalised service.
The Pole to Pole expedition represents this philosophy at its finest, taking guests from the habitat of polar bears in the High Arctic to penguin colonies in Antarctica in one continuous journey across the planet’s most extreme environments.
Redefining Modern Luxury Travel
The Ruby Collection reflects a broader shift in luxury travel, where discerning travellers increasingly seek meaningful experiences, authentic encounters and destinations beyond the ordinary.
Rather than focusing solely on the number of places visited, Seabourn’s latest offering emphasises depth, exclusivity and connection—values that are shaping the future of high-end travel.
For international luxury travellers, including those from Australia and Asia-Pacific markets, the collection provides opportunities to embark on once-in-a-lifetime journeys across regions including Asia, Alaska, Europe, the Americas and the polar territories.
With its 2028 programme, Seabourn marks four decades of ultra-luxury exploration while continuing to redefine what travellers can expect from a premium cruise experience.
