CzechTourism India has been honoured with the title of ‘Emerging Tourism Destination (Europe)’ at the 10th edition of the International Tourism Conclave & Travel Awards (ITCTA), recognising its role in strengthening travel ties between India and the Czech Republic.
The accolade highlights CzechTourism’s efforts in promoting Czechia’s diverse cultural, heritage, and wellness offerings to Indian travellers, positioning the Central European nation as a sought-after destination in the region.
Held under the theme “Reimagining Tourism: Innovation, Sustainability and Resilience”, this year’s ITCTA brought together leading global stakeholders to celebrate innovation, honour industry contributors, and explore the future of responsible travel.
Expressing delight at the recognition, Barbara Andelová, International Marketing Manager – New Markets at CzechTourism, said:
““We are truly honoured to receive this recognition from ITCTA. Czechia holds a special place in the
hearts of many Indian travellers. This award reflects the growing interest in the destination’s rich
heritage, vibrant culture and immersive experiences. We remain committed to deepening our
engagement with the Indian market and welcoming more visitors to discover the charm of Czechia.”
Czechia has been gaining popularity among Indian travellers for its fairy-tale castles, well-preserved
medieval towns, vibrant festivals, scenic countryside and historic spa towns. With a rich blend of culture,
architecture, nature and wellness experiences, the country appeals to families, honeymooners, culture
enthusiasts and experiential travellers alike..”
In recent years, Czechia has witnessed increasing interest from Indian travellers drawn to its fairy-tale castles, medieval towns, vibrant festivals, spa traditions, and scenic countryside. The destination appeals to a wide spectrum of visitors – from honeymooners and families to culture enthusiasts and wellness seekers.
GB Srithar, Head – Tourism Services at VFS Global, added:
““This recognition is a testament to CzechTourism’s dedicated efforts in showcasing the diverse appeal of Czechia to Indian travellers. From wellness retreats to cultural getaways, the destination offers enriching experiences that resonate with today’s evolving travel aspirations. At VFS Global, we are proud to partner CzechTourism in its journey of building meaningful connections with the Indian travellers and enticing travel to experience Czechia’s multi-faceted offerings.”.”
With this milestone, CzechTourism India continues to strengthen its presence in the Indian market, positioning Czechia as an emerging European hotspot for immersive travel experiences.
