
Blending cultural heritage with contemporary hospitality in the heart of Uttar Pradesh.
Set in a city of timeless tradition, Welcomhotel by ITC Hotels, Prayagraj, offers a stay that feels both deeply rooted and quietly refined. Prayagraj, previously known as Allahabad, is a city where mythology breathes through the ghats, pilgrims gather in reverence, and where heritage is etched into every sandstone corridor and temple bell.
ITC Hotels has announced the grand opening of Welcomhotel Prayagraj, marking a significant addition to its growing portfolio in northern India. Nestled in one of the world’s oldest and most culturally rich cities, the new property blends heritage-inspired design with contemporary luxury, catering seamlessly to both discerning business travellers and leisure guests.
With this latest launch, ITC Hotels Ltd. now operates seven properties in Uttar Pradesh, with an additional six hotels currently in the pipeline across the state, reinforcing the brand’s commitment to expanding its presence in key heritage and business destinations.
A Harmonious Blend of Heritage and Modern Elegance
Welcomhotel Prayagraj features 60 elegantly designed rooms and suites, offering panoramic views of the city’s storied skyline. Thoughtfully crafted to reflect the spiritual and cultural legacy of Prayagraj, the property promises an elevated hospitality experience rooted in local authenticity.
The hotel also positions itself as a premier venue for destination weddings, corporate meetings, and social gatherings, offering a versatile mix of indoor and outdoor banqueting facilities.
Leadership Reflections on the Launch
Speaking on the occasion, Anil Chadha, Managing Director, ITC Hotels Ltd., remarked:
“It is with great pride that we unveil Welcomhotel Prayagraj, in a city of profound cultural and spiritual eminence. This expansion not only fortifies our footprint in Uttar Pradesh but also underscores our dedication to crafting immersive hospitality experiences — celebrating the region’s culture while upholding the highest standards of service excellence.”
J.K. Agrawal, representative of the owning board, shared his enthusiasm:
“This project is a milestone for us as it brings together our vision for Prayagraj with ITC Hotels’ trusted legacy in hospitality. Welcomhotel Prayagraj is more than just a hotel — it is a tribute to the city’s timeless identity and a commitment to enriching the local community through quality, employment, and authentic cultural engagement.”
Culinary Experiences Rooted in Local Traditions
Dining at Welcomhotel Prayagraj is a celebration of regional and global flavours. Highlights include:
- WelcomCafé – An all-day dining restaurant serving a curated selection of local and international cuisine
- Dough & Co. – A charming bakery and café offering gourmet coffee, premium teas, and artisanal treats
- Swizzle – The in-house bar designed for relaxed evenings and social gatherings
- Kebabs & Kurries (Coming Soon) – Featuring signature ITC cuisine with a focus on regional Indian fare
- WelcomSthalika – A regional thali experience spotlighting local delicacies such as “Prayagraj ke Dum Aloo” and “Nimona Paneer”
Wellness, Recreation, and Immersive Local Experiences
Guests at Welcomhotel Prayagraj can enjoy a range of wellness and leisure facilities, including:
- A swimming pool, with a fitness centre and spa set to open soon
- Curated heritage walks and spiritual trails to Shri Bade Hanuman Ji Mandir
- Guided visits to iconic landmarks such as Khusro Bagh, the Kumbh Mela grounds, and other cultural heritage sites
A Strategic Step in ITC Hotels’ Growth Journey
As ITC Hotels continues to expand its Welcomhotel portfolio, the Prayagraj launch is a testament to its strategy of combining regional identity with world-class hospitality standards. The brand’s growing footprint in Uttar Pradesh highlights the state’s increasing importance as a cultural, spiritual, and commercial hub.
Enriching experiences
Boat Ride to Triveni Sangam
Take a boat ride to the sacred confluence at Triveni Sangam for a holy dip for a moment of spiritual pause. By evening, witness the ghats come aglow with the Ganga Aarti, an evocative blend of light, chant, and devotion.
Shri Bade Hanuman Ji Temple
Visit the revered temple known for the rare idol of Lete Huye Hanuman Ji, a sacred site where devotion lies grounded in faith, drawing pilgrims from near and far.
Allahabad Fort
Discover the architectural marvel of Allahabad Fort, standing tall at the confluence of history and heritage. Its majestic walls and timeless corridors invite you to walk through centuries past.For travellers seeking a meaningful connection with India’s heritage, paired with modern comforts and impeccable service, Welcomhotel Prayagraj offers a truly enriching stay experience.