Europcar’s helps you plan your road trips
Europcar has created a road trip planning tool, breaking down the world’s top destinations and most popular routes, with designated places to stop for amazing photo opportunities and surreal experiences.
The tool was created based on in-depth research that analysed a staggering 47 million social media posts to uncover the world’s road trip habits and most favoured travel destinations. Europcar has identified all of the social media posts that are tagged with #roadtrip to determine the greatest road trip destinations and the results are in:
Whilst the USA lands the top spot for the most favoured road trip country in the world with over 7 million #roadtrip posts, the UK takes a respectable seventh place and an impressive third place in Europe. The London to Paris road trip has championed as the most popular route in Europe overall, followed by the Icelandic Golden Circle then the Italian cross country trip from the fashion capital of Milan to the elegant Venice.
The full research findings have been plotted visually in a stunning interactive map which showcases each road trip, destination and the possible routes that travellers can visit across Europe. Highlighting the main points of interests and sights that can be found along the way, the guide is illustrated throughout with real Instagram images so that visitors can take inspiration and craft their own adventures. See the global map here.
