ATM 2023: Abu Dhabi targets 24m visitors this year, setting up solid gains for its hotels

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Dubai: Abu Dhabi is setting sights on 24 million visitors during 2023, and with it, a sharp spike in hotel occupancy levels.

Last year, there were 18 million visitors, as Abu Dhabi started to see gains from a recast tourism strategy that places a greater emphasis on offering local ‘experiences’ and as the place for global businesses and sectors to host conferences and exhibitions.

Dubai: Abu Dhabi is setting sights on 24 million visitors during 2023, and with it, a sharp spike in hotel occupancy levels.

Last year, there were 18 million visitors, as Abu Dhabi started to see gains from a recast tourism strategy that places a greater emphasis on offering local ‘experiences’ and as the place for global businesses and sectors to host conferences and exhibitions.
The 18 million visitors represent a 13 per cent increase from 2021, while ‘hotel occupancy rates reached 70 per cent, which surpasses the Middle East average of 67 per cent’, said Al Hosani.