Arabian Travel Market (ATM), the premier tourism industry event in the Gulf Cooperation Council (GCC) region, has announced the launch of ATM Travel Tech, a co-located event debuting at ATM 2026, scheduled from May 4–7 at the Dubai World Trade Centre (DWTC).
Expanding from its earlier presence as a high-growth segment within ATM, the new ATM Travel Tech will occupy two dedicated halls, reflecting the increasing centrality of technology in shaping the future of travel. Anchored in the overarching theme of ATM 2026 – “Travel 2040: Driving New Frontiers Through Innovation and Technology” – the event will highlight innovations that are redefining the global tourism experience, including AI-driven trip planning, smart mobility, fintech solutions, immersive commerce, and sustainable travel technologies.
A Showcase of Global Expertise
The exhibition will feature over 180 exhibitors from 30 countries, spanning established travel technology providers and emerging start-ups. Industry leaders such as Sabre, Travelport, Amadeus, HBX Group, Juniper Consulting, WebBeds, Infinios Financial Services, and Travog Expense Technologies will present their latest solutions, while innovators in automation, AI, payments, and customer experience will offer insights into the next wave of travel transformation.
Danielle Curtis, Exhibition Director ME, Arabian Travel Market, said:
“As travel technology evolves at an unprecedented pace, we have expanded ATM Travel Tech into a fully co-located event. Technology is no longer just a support tool; it is now central to how the entire travel journey is imagined, delivered, and improved. ATM Travel Tech will be a hub for the minds and solutions reshaping our sector and beyond.”
Market Insights and Industry Growth
According to Research and Markets, the global travel technology market was valued at USD 10.7 billion in 2024, with projections to reach USD 18.6 billion by 2033, growing at a CAGR of 6.05%. This underscores the rising significance of travel technology as both a commercial and strategic driver for the industry.
Tech & Innovation Hub and Future Stage
At the heart of ATM Travel Tech will be the Tech & Innovation Hub, a 850-square-metre space featuring immersive product zones, live demonstrations, and augmented experiences spanning the entire travel technology ecosystem. The dedicated Future Stage, a 250-seat theatre, will host over 25 expert-led sessions, 30 technology demonstrations, and two Start-up Pitch Battles, covering topics such as immersive technologies, cybersecurity, robotics, AI applications, and sustainable innovations.
Curtis added:
“The Future Stage is designed to act as a launchpad for ideas, from practical applications of new technology to bold predictions about the future of travel. It will ignite dialogue among creators, investors, and operators, ensuring the industry stays ahead of the curve into the next decade.”
With its expanded scale, immersive experiences, and focus on global innovation, ATM Travel Tech 2026 is set to position Dubai at the forefront of travel technology development, providing a comprehensive platform for destinations, airlines, hotels, start-ups, and technology providers to engage, collaborate, and shape the future of the sector.
