Hong Kong Tourism Board announces a 40% year-on-year increase in March visitor arrivals, with significant growth in both short-haul and long-haul markets.
The Hong Kong Tourism Board (HKTB) announced that the provisional visitor arrivals figure for March was about 3.4 million, about 40% increase year on year. Cumulatively, a total of 11.23 million visitor arrivals were recorded in the first quarter of this year (January to March), representing a 1.5 times year-on-year increment and 5% increase from the fourth quarter of 2023, reflecting the continued and gradual growth of visitor arrivals.
Provisional visitor arrivals for March 2024
| Markets | March(year-on-year change) | January to March (year-on-year change) |
| Mainland | 2,467,491（+25.4%） | 8,699,981（+159.1%） |
| Non-Mainland* | 934,500（+92.1%） | 2,528,817（+139.3%） |
| Short-haul | 499,550（+114.5%） | 1,401,089（+190.6%） |
| Long-haul | 285,827（+117.1%） | 700,088（+168.5%） |
| New markets | 54,169（+189%） | 138,564（+270.2%） |
| Total | 3,401,991（+38.6%） | 11,228,798（+154.3%） |
Note: Because of rounding, the total may differ from the sum of the individual figures.
*Includes figures from long-haul, short-haul and new markets, as well as the Macao SAR. (Full details of March 2024 visitor arrivals will be released on 30 April.)
